Glass enclosed infrared sauna suite glowing warm against exposed brick inside Heroic

East Village, San Diego · Est. 2024

A Modern
Country Club.

Train, recover, work and connect under one roof. San Diego's private athletic and business club.

Why Heroic

The two things money can't buy: time and real connection.

Most people spend hours a week at the gym surrounded by strangers, then more hours chasing the right room at networking events. Heroic puts both in one place, among people who share your values.

Strength floor with dumbbell racks and benches under timber beams and tall windows
I

Fit Body

A fully equipped strength floor, bootcamp and high-intensity functional training led by CEO Luke Jensen, personal and private group training, and hot yoga and hot Pilates under red light, coming soon.

Members seated in a breathwork session, eyes closed, hands on chest
II

Fit Mind

Clearlight infrared saunas with halo salt therapy and red light, with meditation, breathwork and sound baths coming soon.

Speaker addressing a seated audience at a Heroic business club event
III

Fit Business

Monthly business club meetings, speaker events, workshops and Network-Out founders walks.

Homage Bar & Lounge

Work. Meet.
Host.

Your office between workouts. Homage is the club's coworking lounge by day and its bar and event space by night, with a boardroom, a coffee program coming soon, and 3,900 square feet indoors and out.

Ask About the Lounge Membership

Included with Membership

Coworking Lounge

Settle in for the workday with coffee steps away. Take calls, meet clients, then train at lunch.

Book by the Hour

Boardroom & Private Rooms

Private space for board meetings, investor pitches, interviews and team offsites. Members receive preferred rates.

From $195 an Hour

Private Events

1,950 square feet indoors plus a 1,950 square foot patio. $195 an hour with a three hour minimum, for up to 150 guests. Room fee waived when food and beverage minimums are met.

Rendering of Homage lounge in the evening with candlelight and warm wall sconces Rendering · Evening
Rendering of the outdoor brick courtyard patio with fire tables and lounge seating Rendering · Patio

The Modern Day Country Club

Six Clubs.
One Membership.

Members save 20% on every add on service. Guests pay standard rates.

01 Athletic Club Strength and cardio floor · Bootcamp and high-intensity functional training led by CEO Luke Jensen · Personal training · Indoor pickleball courts and golf simulators coming soon
02 Recovery Clearlight infrared saunas with built-in halo salt therapy · Red light therapy, included · PEMF, Normatec and Hyperice coming soon
03 Precision Health Vitamin IV therapy · Bloodwork and biomarker labs · Peptides and HRT through licensed providers · InBody body composition scans
04 Mind & Movement Hot yoga and hot Pilates with red light · Meditation · Breathwork · Sound bath · Coming soon
05 Business Club Monthly meetings · Network-Out founders walks · Events and workshops · Member highlights
06 Homage Bar & Lounge Coworking lounge · Boardroom · Beer and wine · Private events · Café, coffee program and private dining coming soon

Coming Soon

Courts &
Simulators.

Glass walled indoor pickleball courts and private golf simulator bays, under the original timber trusses.

Indoor PickleballComing Soon
Golf Simulator BaysComing Soon

Coming Soon · Precision Health

Precision
Health.

Personalized care from licensed providers, in a private setting inside the club.

Vitamin IV TherapyPeptidesHormone Replacement Therapy

Members save 20%.

In Their Words

"It's not just about lifting weights. It's also about improving your mind, improving your health, and improving the relationships that help you in your personal and professional life."

Richard Bailey · Former Mayor of Coronado
"I go to the gym, leave the gym, go to a coffee shop, leave the coffee shop, go somewhere else for lunch. All of these places have like-minded people. Why can't you have one space that cultivates this culture like Heroic?"
Jarvis · Heroic Event Keynote Speaker
"It's more than just your average gym. They care about the holistic, the mental, the emotional parts of humanity, in addition to getting a great workout."
Damien · Founding Member
"It's the most unique concept here in San Diego because it's not just an athletic club, it's a business club. It's a place where entrepreneurs and founders can meet and hang out and network. And I think the events keep getting better and better every time."
Mashid · Returning Event Guest
"You will get to meet brilliant, intelligent, outgoing, entrepreneurial types who will open your mind, make connections with you, open up the doorways to business. How can I find that person who can add value to me and who I can have the privilege of adding value to? Well, look no further."
Paul · New Event Guest

Calendar

Events & Programming

Network-Out group of members smiling together after a waterfront walk
Tue · Nov 10 · 6–10 PM

God's Economy Sweater Drive

A God's Economy evening sweater drive at the club. Bring a sweater to donate.

RSVP
Thu · Nov 12 · 6 PM

PWP Keynote Evening

A PWP evening program featuring a keynote speaker.

RSVP
Fri · Nov 13 & 27

Network-Out

A waterfront power walk followed by conversation, hosted by co founder Luke Jensen. Every 2nd and 4th Friday.

RSVP
Thursdays · 8 AM

God's Economy Bible Study

A weekly morning gathering on faith, purpose and business, every Thursday at 8:00 AM.

RSVP
Fri · Dec 11

Network-Out

Our December walk along the San Diego waterfront.

RSVP

See All Events

Visit

1460 Island
Avenue

A historic building in San Diego's East Village, across from Izola Bakery. Private tours last thirty minutes and are offered by appointment. Or come experience a class on a complimentary guest pass.

Rendering of the indoor pickleball courts and pro shop beneath timber trusses Rendering · Future Phase

Follow Along

@heroicathleticclub

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Heroic Athletic Club

Fit Body · Fit Mind · Fit Business

1460 Island Ave, San Diego, CA 92101 · info@heroicathleticclub.com © 2026 Heroic Fitness LLC · Partnerships · Privacy